AI OVERVIEWS
AI OVERVIEWS
PLANNING
PLANNING
CAPABILITIES
CAPABILITIES
ORGANISED
ORGANISED
SEARCH RESULTS
SEARCH RESULTS
MULTI-STEP
MULTI-STEP
REASONING
REASONING
ASK WITH VIDEO
ASK WITH VIDEO
At Google I/0 2024, Google announced one of its most significant functionality
shifts ever with Generative AI in search.
Powered by its Gemini model, Google Search can now do much more than
drive traffic to relevant online content:- it can generate answers for what the
searcher needs by analysing content on the subject.
Here’s what was announced...
GENERATIVE AI IN SEARCH
Ask your most
complex questions
in a single search
rather than breaking
it down into multiple
searches.
Answering search
queries using AI,
These overviews will
appear at the top of
SERP.
The capability to
create plans directly
in Search. This
functionality will
start with meals and
holidays before
expanding to other
verticals.
AI will organize the
results page,
categorizing results
under unique, AI-
generated headlines,
to make it easier to
explore.
Ask with Video allows
users to ask
questions using
video, then getting an
AI generated
response with steps
and resources to
troubleshoot.
THE CHANGING SEARCH LANDSCAPE
02.
02.