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TABLE OF CONTENTS
Introductory Video
Forward
1
Preface
3
How To Use This Guide
6
1 Overview of the Editing Market
8
Mainstream Media
8
Self-made Content
8
Client-based Editing
9
Location
9
Software considerations
13
2 Finding Your Niche
18
Benefits of Specializing
19
Identifying Interests/Strengths
20
Self-assessment exercises
20
Researching Promising Niches
20
Creating Opportunity
21
Become an expert
21
Social Media Expertise
23
Understanding Current Trends
24
Additional Resources
25
3 Demo Reel Considerations
28
Why a demo reel is crucial for jobs
28
The 8 Most Important Factors
28
1. Showcase Your Best Work
28
2. Highlight Editing Skills
29
3. Utilize Stock Footage
30
4. Titles and Graphics
30
5. Tailor to Your Audience
31
6. Keep It Updated
31
7. Contact Information
31
Additional Resources
32