Healthline Media Creative Showcase

Welcome to interactive presentation, created with Publuu. Enjoy the reading!

01

Challenges are invitations

for the creative mind to rise

to the occasion.

- Rick Rubin

Reflecting on the past year, it feels like glimpsing into an alternate universe. Just as Healthline Media was entering an exciting new

phase, the world was upended by the pandemic. Our ofces in San Francisco and New York transformed overnight from bustling hubs

of creativity into remote outposts. Our team swiftly adapted, utilizing digital whiteboards and collaborative design platforms.

As the pandemic unfolded, our commitment to providing accurate, up-to-date health information grew more crucial than ever.

The devastating impact of COVID-19, which claimed over 4.5 million lives globally, touched each of us personally and underscored the

importance of our mission. In response, we quickly established a comprehensive COVID-19 online public resource center to meet the

urgent need for reliable, evidence-based health information.

We hosted several livestreaming events with experts like Dr. Anthony Fauci and journalists such as Lesley Stahl, who shared insights

and guidance on navigating the pandemic. These events not only reinforced our role as a trusted source of health information but also

strengthened community resilience during these critical times, addressing the widespread need for clear and reliable guidance.

Amidst this crisis, the challenge of maintaining evidence-based, accessible health advice intensified. By actively clearing the fog of

misinformation and advocating for inclusive and representation, and by addressing the whole person—mind, body, and spirit—with

clarity and compassion, we’ve empowered individuals to take confident steps toward healthier lives.

Healthline’s design approach mirrors our holistic view of health, blending product, editorial, and brand design into a unified strategy.

By developing a sophisticated and flexible design system, we ensure that our diverse brand family communicates with a consistent

yet distinct visual language that can be deployed efciently. We enhance this synergy by rotating talented designers among teams,

cultivating a culture steeped in our mission, vision, and values. This commitment drives a dynamic cycle of innovation and creativity.

As we adapt to new ways of working and connecting, the projects in this book testify to our team’s perseverance and dedication to

excellence. They celebrate our collective eforts to empower healthier lives, serving as a reminder of what we can achieve together,

even in the most challenging times.

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36