Greatist Brand Guide 2022

This brand book is designed to communicate

who we are and how we show up in the world.

We take pride in our brand and how we support

people; to make sure that we’re always doing so

consistently, we decided to make it official.

We’ll begin by looking inward, understanding

what we believe in and what we stand for. Then

we will use that to inform how we bring that

ethos to the eyes and ears of everyone who

interacts with Greatist.

With this document as our guide, we can move

forward with intention and focus, helping to

reinforce our messaging and working together to

create a healthier, happier, more fulfilled world.

Hi there.

We’re Greatist.

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