2025 RBMA Sponsor Prospectus
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2025
SPONSORSHIP PROSPECTUS
TABLE OF CONTENTS
RBMA Snapshot .......................................................................................................Below
Reach Your Target Audience ...................................................................................Page 3
Sponsorship Levels ..................................................................................................Page 4
Sponsorship Perks ....................................................................................................Page 5
Education Partner Sponsorships ..............................................................................Page 6
Sponsorship Add-Ons ...............................................................................................Page 7
ACR-RBMA Practice Leadership Forum ....................................................................Page 9
RBMA PaRADigm Annual Conference ...................................................................... Page 10
PaRADigm Booth Add-Ons .......................................................................................Page 11
PaRADigm Events and Promotional Add-Ons ...........................................................Page 11
PaRADigm Closing Party ...........................................................................................Page 15
RBMA SYNC Fall Meeting ..........................................................................................Page 16
RBMA Snapshot
The Radiology Business Management Association (RBMA) is an industry-leading organization comprised of
nearly 2,000 professionals who focus on the business of radiology. RBMA members support diagnostic imaging,
interventional radiology, and radiation oncology providers in the full spectrum of practice settings. RBMA
connects members nationwide to valuable information, education, and practice-related resources and serves as
an authoritative industry voice on behalf of shared member interests.
Member Network
Our member network is composed of professionals from every spectrum of the radiology industry:
▪
Physician Practice and Imaging Facility Management
▪
Physicians
▪
Operations Team Members
▪
Billing and Coding Managers and Staff
▪
Marketing Professionals
▪
Business Solutions Vendors
57% of RBMA Members are Top Level Administrators
(Decision Makers) within radiology practices. Another
22% are Mid-Level Administrators (Influencers).
REACH YOUR TARGET AUDIENCE
Sponsorship with RBMA is a holistic program that provides benefits and visibility to the sponsor year-round.
RBMA offers a wide range of sponsorship opportunities across various platforms, programs, and initiatives,
allowing you to align your brand visibility, in-person contact, marketing activities and touchpoints with the
RBMA community to best meet your needs.
Global Sponsorship
Includes year-round opportunities and visibility in the exhibit hall at PaRADigm, the RBMA annual meeting.
Education Partner Sponsorship
Position your organization as a thought leader with our Education Partner Sponsorship which includes visibility
through webinars and learning opportunities at the RBMA annual meeting.
2025 SNAPSHOT
IN-PERSON EVENTS
VIRTUAL EVENTS
PUBLICATIONS / EMAILS
ACR-RBMA Practice Leadership
Forum
January 24-26, 2025
Sheraton Grand at Wild Horse Pass
Phoenix, Ariz.
PaRADigm - RBMA Annual Meeting
March 25-28, 2025
Omni Nashville
Nashville, Tenn.
RBMA SYNC Conference
Oct 2025
AI & Hot Topics Focused Seminar
Washington, D.C. Metro Area
Webinar Series
10 Sponsored Webinar Spots
SPARK Virtual Workshop
Two days; 12-2:30 p.m. ET
June 26-27, 2025
Founders Day
Aug. 21, 2025
RBMA Bulletin (bi-monthly)
RadCast (weekly)
Connect RBMA (daily forum
emails, real-time & digest)
eFlash (Promotional Vendor email
that can be scheduled as requested)
Contact: Tim Barrett, FRBMA
Sponsorship Consultant
Email: tim.barrett@rbma.org
Phone: 225-939-2649
Investment Starts at $8,500 Minimum Spend
LEVEL
MINIMUM SPEND
BONUS SPEND*
TITANIUM
$70,000
$7,500
PLATINUM
$60,000
$5,000
GOLD
$50,000
$3,500
SILVER
$40,000
$2,250
COPPER
$30,000
$1,000
COBALT
$20,000
$500
BRONZE
$16,500
None
NICKEL
$12,500
None
BRASS
$8,500
None
*Bonus Spend Dollars can be used on any item in the Sponsorship Prospectus
Requirement: RBMA Corporate Partnership
RBMA Corporate Partnership is a requirement for all sponsorship packages. Corporate Partnership is available
for $1,500 per company (a $100 discount off the list price). Corporate Partnership includes the following items:
•
Inclusion in RBMA’s corporate partner directory online – this includes a full webpage listing of your
organization with description, contact information, full-color logo and hyperlinked website.
•
Inclusion in RBMA’s annual buyer’s guide publication – this includes a full-color logo, description,
contact information and hyperlinked website.
•
Qualifies your company for discounted member rates on marketing opportunities such as booth space,
blast emails, web advertisements, mailing list rental and more.
•
Two annual memberships – this includes access to all RBMA member benefits, including forum
participation, complimentary webinars, member rates on educational programming and products,
members-only web content and more. Additional members can be added to your roster for an additional
price.
SPONSORHIP LEVELS
Sponsors not only have access to exclusive sponsor-only opportunities, but they also enjoy the lowest pricing on
all marketing opportunities!
ITEM
NON-
MEMBERS
CORPORATE
PARTNERS
SPONSORS
Booth (PaRADigm)
Reps can attend all education and special events, including two breakfasts, two lunches, two receptions,
and one closing party dinner
$5,950
Incl. 2 reps
$4,950
Incl. 4 reps
$3,950
Incl. 4 reps
Premium Booth Upgrade (Included for Gold & Platinum)
$650
$550
$450
Meter Board (price per side; $250 discount for two sides)
$1,250
$1,000
$750
Exhibit Hall Traffic Generator Game
$500
$400
$300
Exhibitor Guide Logo Upgrade
$300
$250
Included
Exhibitor-Only Conference Attendee Lists*
(Sent twice – 1 month before conference & 1-week post-conference)
$500
$400
$300
Exhibitor Guide Double Page Spread
$3,000
$2,500
$1,800
Exhibitor Guide Full Page Ad
$1,500
$1,250
$1,000
Exhibitor Guide Half Page Ad
$1,200
$1,000
$600
eFlash (Promotional Email, Limits apply dependent on tier)
$1,500
$1,250
$1000
Mailing List (One-Time Use)
$1,000/$2,000
Members / Members & Non-Members
$750/$1,750
Members / Members & Non-
Members
$500/$1500
Members / Members & Non-
Members
Conference Essentials Kit Insert (Attendee Conference Bag)
$3,000
$2,500
$2,000
Press Release
Sponsors Only
Sponsors Only
$300 each
Tabletop (ACR-RBMA Practice Leadership Forum)
Sponsors Only
Sponsors Only
$3,000
Tabletop (RBMA Fall Meeting “SYNC”)
Sponsors Only
Sponsors Only
$2,000
Additional Opportunities Identified in the Prospectus
Sponsors Only
Sponsors Only
Varies
*Only exhibiting companies can add this to their sponsorship package
Your investment goes further with Sponsorship!
Sample:
1 Booth
Meter Board
Game
Attendee List
Exhibitor Guide Full Page Ad
Exhibitor Guide Logo Upgrade
Savings:
As a Non-Member: $10,000 (only 2 booth reps)
As a Corporate Partner: $8,250 (4 booth reps)
As a Sponsor: $6,300 (4 booth reps)
Savings Off of Non-Member Rates: $3,700
SPONSORSHIP PERKS
Position your company as a cutting-edge, thought leader by supporting RBMA learning.
OPPORTUNITY
DETAILS / BENEFITS
RATE
NEW! RBMA Leadership Academy Sponsorships
A “Give Back” Sponsorship Opportunity! Help us grow the next generation of leaders within the radiology community!
Leadership Academy
Registration Sponsor
More Details >>
✓ Offset registration expenses for RBMA meetings and
online programming for an academy student
✓ Company Logo on website and all marketing materials
for Leadership Academy (Top Billing)
✓ Referenced in all program press releases
$2,500
5 Available
Leadership Academy Travel
Sponsor
✓ Offset travel costs for RBMA meetings for an academy
student
✓ Company logo on website and all marketing materials for
Leadership Academy
$1,500
5 Available
Leadership Academy Supporter
✓ Company logo on website as a Leadership Academy
supporter
$500
Virtual Program Sponsorships
Single (1) Webinar Sponsorship
2025 dates & corresponding
deadlines >>
✓ RBMA will manage all promotion, registration, and
webinar delivery
✓ Sponsor provides speaker, topic, content by deliverable
date outlined
✓ Sponsor logo listed on webpage, included in all digital
marketing efforts, and included on PPT deck opening
slide and thank you slide
$5,000
10 Available
SPARK Virtual Workshop
June 26-27, 2025
✓ Two-day virtual workshop featuring Radiology Marketing
specific education
✓ Company Logo on website and all e-marketing materials
✓ Company Rep has 1-minute speaking opportunity
✓ Two complimentary registrations for your company reps
to attend the workshop
$500
6 Available
RBMA Founders Day Sponsorships – Aug. 21, 2025
Founder’s Day is a virtual day of education and conversation in celebration of RBMA's founding day! Registration is
free to all members and non-members – broad audience appeal.
RBMA Founders Day
Sponsor – Tier 1
Includes 1-hour virtual session
✓ Sponsor provides speaker and topic (pending RBMA
approval), for a one-hour virtual session.
✓ Top billing, sponsor logo listing on webpage, all digital
marketing efforts, and the introduction slides
$2,500
2 Available
RBMA Founders Day
Sponsor – Tier 2
Includes 30-min virtual session
✓ Sponsor provides speaker and topic (pending RBMA
approval), for a 30-minute virtual session.
✓ Tier two sponsor logo listing on webpage, all digital
marketing efforts, and the introduction slides
$1,500
2 Available
RBMA Founders Day
Sponsor – Tier 3
Includes Wrap Up Party
✓ Sponsor helps to serve as Wrap-Up Party Host,
facilitating trivia and games with RBMA leadership.
✓ Tier three sponsor logo listing on webpage and all digital
marketing efforts
$1,000
Exclusive
RBMA Founders Day
Sponsor – Tier 4
✓ Tier four sponsor logo listing on webpage and all digital
marketing efforts
$500
10 Available
EDUCATION PARTNER SPONSORSHIPS
Sponsorship Add-Ons : Digital Advertising
Customize your global sponsorship package to build the exposure and reach that best suit your marketing goals.
DIGITAL ADVERTISING
RBMA Bulletin*
Members consistently rank the RBMA Bulletin as one of the most valuable benefits
they receive.
Audience: CEO, CFO, COO, President, Vice President, Administrator, Administrative
Director, Executive Director, Business Manager, Manager, Marketing Director,
Physician, Staff
Editorial/Advertising Ratio: 65/35. Advertising is fully interspersed with editorial
copy.
Format: Digital with embedded rich-media technology
Display Rates - Run of Book [Member rates shown]
Ad Size
1x
3x
6x
Double Page Spread
$2,500
$2,250
$2,000
Full Page
$1,800
$1,700
$1,600
Half Page
$1,600
$1,550
$1,500
Enhance Your Ad Buy
[The Bulletin format allows for videos, lead generation forms, and live links. Upgrade your ads by
having a video play or have users click to your website for a whitepaper/additional
information/promotion, etc.]
Fee Per Issue/Any Size
$500 per click thru
Buy a 3-Pack of Ads – Get 3 Click Thru’s Free ($1,500 savings)
Buy a 6-Pack of Ads – Get 6 Click Thru’s Free ($2,500 savings)
eFlash
The quickest way to connect with potential customers is to send a message via email. Let RBMA distribute your
message to our opt-in mailing list. Note that there is a limit of two (2) vendor eFlashes sent per week on Monday
and Thursday (98 spots available in 2025, beginning Jan. 6, 2025) and a maximum of two (2) eFlashes per
sponsor sent each month. EFlashes in the 3 weeks preceding conferences are limited to one per sponsor for
copper level sponsors and above, on a first-come first-served basis.
One-Time Deployment Sponsor Rate: $1,000
Press Release Distribution
Deliver your organization’s breaking news to RBMA members through our weekly eNewsletter RadCast in the
corporate releases section.
One-Time Deployment Sponsor Rate: $300
Website Banner Ads*
Get noticed fast! Advertise with a banner ad on the RBMA website. With over 500 hits per day, the RBMA
website is the perfect venue to reach radiology business professionals.
Format: Animated or static GIF or JPG
LOCATION
RATE
RBMA Homepage – Leaderboard (Above Header)
(970x90 pixels) – Rotating – 6 advertisements max
$7,000 per quarter
$25,000 per year
RBMA Subpages – Leaderboard (Above Header)
(970x90 pixels) – Rotating – 6 advertisements max
$6,000 per quarter
$20,000 per year
COMBO RBMA Homepage & Subpages Leaderboard
(970x90 pixels) – Rotating – 6 advertisements max
$10,000 per quarter
$30,000 per year
RBMA Homepage – Middle Feature (970x90 pixels)
Rotating – 3 advertisements max
$5,000 per quarter
$15,000 per year
RBMA Subpages (all, above footer) (300x300 pixels)
$2,500 per month
RBMA Forum – Digest eMail + Landing Page Ad
RBMA’s newly revamped online forums enable attendees to connect with colleagues, ask questions most
pertinent to their needs, and receive immediate, actionable feedback and solutions.
Leverage the opportunity to promote your brand, directly delivered to RBMA members daily, by running this
footer ad on all Connect RBMA emails – digest and real-time – as well as a banner ad on the RBMA Connect
home page!
Average of 16,250 viewed emails per month
OPPORTUNITY
RATE
Connect RBMA (Forum) Ads - 1 Month
In Post (Exclusive Ad Location) - $4,000
Bottom Banner (Exclusive Ad Location) - $3,000
In Post & Bottom Banner (Email Exclusivity) - $5,500
ACR-RBMA Practice Leadership Forum
JANUARY 24-26, 2025 | SHERATON GRAND AT WILD HORSE PASS | PHOENIX, ARIZ.
The ACR-RBMA Practice Leadership Forum is a long-standing, highly successful program built by radiology
practice leaders for current and emerging radiology practice leaders. This increasingly popular program co-
hosted by the ACR, RLI and RBMA is the go-to event where clinicians and administrators can discover real-world
strategies to tackle their most pressing practice challenges.
The ACR-RBMA Practice Leadership Forum will feature a limited number (21) of tabletop exhibits and the
meeting schedule will allow for focused time with your buying audience. We encourage interaction between
vendors and potential customers on and off the Exhibit floor. RBMA expects over 170 attendees in 2025.
▪
Meet with qualified sales prospects.
▪
Limited to twenty-one (21) vendors so you have more dedicated one-on-one time with attendees.
▪
Attend valuable networking opportunities throughout the conference.
Who Attends?
Conference attendee responsibilities include Practice Administrators, Physicians, C-Suite Decision Makers, and
Emerging Leaders.
What is included with your booth fee?
▪
Two complimentary Exhibit staff badges per tabletop display
▪
Exhibit staff are invited to all conference special event/meal functions and can attend all educational
sessions; we encourage exhibit staff to network with attendees inside and outside the exhibit hall
The ACR-RBMA Practice Leadership Forum Sponsorship Opportunities
ITEM
DETAILS/BENEFITS
RATE
Synergy Level
✓ Includes acknowledgment as a top-tier sponsor and supporter of the PLF
meeting with logo on signage, website, and all conference collateral.
✓ Select one Exclusive special event sponsorship of your choice (FCFS):
Welcome Reception, Lunch, Breakfast (2 opportunities), Coffee Breaks
✓ Includes additional sponsorship notation as follows:
o
Reception (logo’d napkins)
o
Coffee Breaks (coffee sleeves for 4 breaks throughout the conference)
o
Lunch & Breakfasts (table stations + tent cards on stanchions)
✓ One (1) push notification re: your chosen sponsored event
✓ Tabletop exhibit and first round of table location selection (based on
level and contract ratification date)
$7,000
5 Available
Collaboration
Level
✓ Includes acknowledgment as a middle-tier sponsor and supporter of the
PLF meeting
✓ Select one Exclusive special event sponsorship of your choice (FCFS):
Premium Mobile App Sponsor (2), Notepad, Pen, Lanyard, Bag
✓ Logo on signage and meeting website
✓ Includes a tabletop exhibit and second round of table location selection
(based on level and contract ratification date)
✓ *Mobile App Sponsor ONLY includes two push notifications on the PLF meeting app
$5,000
6 Available
Teamwork
Level
✓ Includes acknowledgment as a third-tier sponsor and supporter of the
PLF meeting
✓ Logo on meeting website
✓ Includes a tabletop exhibit and third round of table selection
$3,000
10 Available
RBMA PARADIGM ANNUAL CONFERENCE
THE LEADING ANNUAL CONFERENCE FOR RADIOLOGY BUSINESS PROFESSIONALS
March 25-28, 2025 | OMNI NASHVILLE | NASHVILLE, TENN.
Typically, over 600 registrants attend PaRADigm. All attendees are professionals engaging in the business of
radiology. They are often the decision-maker who has the trust of their physician.
The PaRADigm Exhibit Hall schedule allows for focused time with your buying audience. Special events will be
held in the Exhibit Hall throughout the conference to draw in attendees. When attendees are in sessions, you
may be as well. We encourage interaction between vendors and potential customers on and off the Exhibit
floor.
▪
Meet with qualified sales prospects
▪
Experience concentrated exhibit time over two and a half days
▪
Attend valuable networking opportunities throughout the conference
▪
Exhibiting representatives receive valuable education, all conference meals and additional face time
with attendees
Who Attends?
Conference attendee responsibilities include, but are not limited to:
▪
Practice Administrators
▪
C-Suite Radiology Business Professionals
▪
Billing and Coding Managers
▪
Physicians
Booth Details
All exhibit spaces are priced per 10’ x 10’ booth. No tabletops are available.
Included in your booth fee:
▪
8’ High Backwall & 3’ High Siderails Drape Color: Black
▪
One (1) Wastebasket
▪
One (1) Company ID Sign (7” x 44”)
▪
Complimentary Exhibit staff badges per 10’ x 10’ (Sponsors & Corporate Partners: 4; Non-Members: 2)
▪
Exhibit staff are invited to all conference special event/meal functions and can attend all educational
sessions; we encourage exhibit staff to network with attendees inside and outside the exhibit hall
Booth Configuration:
▪
Titanium, Platinum & Gold Sponsors can secure a maximum of 4 booths: peninsula or inline
configuration. Note that island booths are not available in 2025 due to limited booth space.
▪
Silver & Copper Sponsors can secure a maximum of 3 booths: inline configuration only.
▪
Cobalt, Bronze & Nickel Sponsors can secure a maximum of 2 booths: inline configuration only.
Booth Assignments:
Sponsor booths are assigned before all other exhibitors, in order of sponsorship tier. Within each sponsorship
tier, assignments are made based on date of receipt of the signed sponsorship contract. Move to the front of
the line in your sponsorship tier by contracting and signing quickly for 2025. Assignments will begin in October.
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